Online Marketing General Ideas
by Joel Mangilit
Internet Marketing Consultant
Some ideas that may help in marketing your business online.
o Invest in highly targeted direct response advertising.
o Understand not everyone is ready to buy.
o Provide alternative actions, including "learn more" and
o Continually tweaking site to get the most possible sales from new traffic.
o Targeting your email follow-up campaigns to get return buyers.
o Search engine optimization; get ranked high by search robots in the no-cost
o Search engine marketing, paying for listings.
o Paid shopping portals such as mySimon, Dealtime, and other middleman sites.
o Improving site's internal search function results.
o Less than 12% of people sort on price on Dealtime.
o Factors that go into the shopper's decision to click through to a merchant:
brand, availability, reputation, merchant rating, and total delivered price.
This section features additional resources about online marketing.
Philippines Web Tutorial - Articles and Tips on Internet
Marketing, Search Engine Optimization, and Philippine Business
Philippine resource for information regarding Internet marketing, online
advertising, web site design, and search engine optimization for Philippine